Many of our greatest problems arise out of the fact that people insist upon doing what is contrary to their own self interest. The American people are swindled out of millions of dollars every year, which could be saved by a simple tele­phone call to a Better Business Bureau or a bank. Why don’t they investigate before they invest? They ruin themselves vocationally by hopping needlessly from one job to another. They ruin their health by dissipations which they know are harmful. They seek as friends those who are certain to get them into trouble, and avoid those who would and could help them. Why?

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Many of our greatest problems arise out of the fact that people insist upon doing what is contrary to their own self interest. The American people are swindled out of millions of dollars every year, which could be saved by a simple tele­phone call to a Better Business Bureau or a bank. Why don’t they investigate before they invest? They ruin themselves vocationally by hopping needlessly from one job to another. They ruin their health by dissipations which they know are harmful. They seek as friends those who are certain to get them into trouble, and avoid those who would and could help them. Why?

(more…)